Across Europe, North America and other regions, technology and consumer electronics companies are locked in high-stakes competition for control of the smart TV operating system market. And for good reason. Control of the TVOS establishes a "gateway" to the connected home, enabling monetization across advertising, data, subscriptions and other lucrative revenue streams.
A recent entry to the market, TiVo is looking to establish a customizable solution that enables smart TV manufacturers more control of their branding and monetization vs. incumbent third-party OS solutions.
Join Geir Skaaden, executive VP and chief products and services officer for TiVo parent company Xperi Corp., as he discusses the current state of the global gateway OS market with Next TV Managing Editor Daniel Frankel.
